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Product Design,
Design Language,
Engineering
Product Design,
Design Language,
Engineering
Product Design,
Design Language,
Engineering
Ranpak AutoFiill
Product Design
Engineering
Brand Language
Credits
Sean Kim
// Design Director
Ranpak wanted to explore forms that project “high-quality” and visual appeal with Ranpak’s brand identity.
The intended product function, materials, and serviceability were considered, and formed metals, aluminum extrusions, and thermoformed parts were utilized to achieve approachable aesthetics and ease of manufacturing assembly strategies.
Aesthetic Inspirations
Preliminary Exploration
Concept Roadmap
Old vs New
Selected Design
Follow along the box
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